A swing to a (slight) profit for 2010... decreased inventories... increased market share in both ATV and Snowmobile markets... zero short- or long-term debt... and a new ATV model coming shortly.

The painful expense-cutting in response to the weakened recreational vehicle market has resulted in a decidedly upbeat fiscal 2010 report. Light appears at the end of the tunnel.

Click to read.

Unlike most other industries, Arctic Cat manufactures a vast majority of its products in the U.S. After 18 years as the guy in charge of that production, Ron Ray is stepping down.

One of the most passionate, hardest-working people I've had the pleasure to know, Ray leaves a legacy of quality, care and genuine human goodness.

Filling his massive shoes is Paul Fisher.

Click to read the press release.

Tucker Hibbert's race season isn't over with yet. At the end of the month he'll compete at the FIM Snowcross World Championship in Sweden, an event with characteristics similar to North American cross-country.

Read the press release.

Want to look like you've won the X Games? The Tucker Hibbert-replica graphics kit is the answer.

All you have to do is peel, paste and practice your victory speech.

Make the jump.

Team Arctic had one heck of a weekend, winning snocross races in New York, Hillclimbs in the Rockies and the Soo 500 enduro in Michigan.

Jump...read...and feel the pride.