Last month at Hay Days, Arctic Cat first announced thier pro Black Cats Backcountry team of Rob Kincaid, David McClure, Cory Davis and Brett Turcotte (all pictured above).

Today they've added six more riders to the pro lite roster: Luke Nokelby, Cooper Street, Morgan Gamache, Jordan Nieters, Levi Johnson and Taylor Meuwissen.

Welcome to the team, guys!

Click for more details.

Vintage Arctic Cat fans like myself can dress up in something that will make us smarter, more handsome (or beautiful), capable of whipping out 50 one-handed push-ups AND shred the gnar (whatever that means).

Yep, all that and the smile that comes from wearing something that's dang cool.

Click for the dealio.

Hand Guards with built-in LED lights?

Yep. And they're pretty novel too.

I first saw them being tested by Arctic Cat field test riders last season. Now they're available from Cat dealers.

Click to read about them.

In addition to unveiling two race sleds for 2017 at Hay Days last weekend, Arctic Cat also unveiled the M 9000 King Cat: a 162-in. track mountain machine powered by the new 9000-Series turbo triple 4-stroke.

The newest bodywork...the exclusive auto-adjusting TEAM clutch system...lowered driveshaft...narrower running boards...revised bellypan for a further-forwad foot placement...for a certain type of deep snow rider, this machine is the ultimate answer to their deep snow prayers.

Click to high mark all the key info.

Leave it to Arctic Cat to be the first OEM to debut a purpose-built snocross race sled with EFI.

Yep, snocross race sled engine technology just leaped into the 21st century.

Click for all the details on the 2017 ZR 6000R SX snocross race whip.

Arctic Cat debuted its 2017 cross-country racing whip at Hay Days this past weekend. As the defending champion of pretty much everything in USXC racing, the '17 ZR 6000R XC is not a machine that's resting upon its laurels.

New for this coming year:

Gen II bodywork; FOX ZERO 1.5 QS3 ski shocks with Kashima coating; and a whole bunch of other detail improvements.

Click for the details.

Everything old is new again, and one-piece snowmobile suits have once again become all the rage.

The new PRO MTN Suit from Arctic Cat is a pretty thoughtful alternative to the rather, uh, LOUD options available from other brands.

Click to check out some details.

Having ridden UTVs with and without a roof, I can tell you firsthand that having a roof is a must. Shade being the key benefit, although the protection for precipitation and style benefits are nice too.

Click to get the skinny on the new Prowler & HDX Roof from Arctic Cat.

I learned a few interesting tidbits from THIS Star Tribune story with Arctic Cat CEO Chris Metz, including info about a new Wildcat rear suspension and a target shipment date for [some version of] the new SVX 450 Snow Bike.

Click my story link to read what I'm talking about.

Want a simple, inexpensive upgrade that (for most people) will make their sled feel better at the hands?

Easy: the new Procross Grips.

If ever there was an example of how one small ergonomic change can substantially alter (and improve) a snowmobile, these are it. Plus your handwarmers will feel like they're on steroids.

Click for more info.

There are dozens of different snowmobile tunnel packs to choose from. (You could even choose the one that launched off the back of my sled a couple years ago on the North Shore, but first you gotta find it.)

Arctic Cat brings a new option to the mix that eschews the untidy strap-it-down method in favor of a Cam-Lock design.

I like.

Click to see if it's something you might be interested in.

You gotta love Arctic Cat showing up with the SVX 450 snow bike at the famed Sturgis Motorcycle Rally in South Dakota this week!

#WaitingForWinter guy has been (and will be) piloting the machine that's been equipped with wheels in order to roll down Main Street like a true badass.

Methinks there's going to be some good video action of this in the future, which I'm anxiously awaiting.

I'm anticipating that Wes will NOT disable the brake and attempt to ride it onstage at the Buffalo Chip. Yikes!

Arctic Cat reported its fiscal 1st Quarter 2017 financial results today.

For quick scanners, these are the headlines:

*First quarter net sales totaled $104.9 million;
*Net loss $0.81 per share;
*Continued progress made on strategies to reposition company;
*ATV/ROV dealer inventory down 9 percent;
*Company maintains fiscal 2017 revenue outlook, lowers EPS guidance on a weaker powersports market, increased promotional costs and unfavorable product mix

Click if you want more detailed info.

Look REALLY closely, and you might be able to see some of the newest snowmobile jacket offerings from Arctic Cat for 2017, each featuring True Timber camo.

Click for more info.

The machinations of the snowmobile racing industry are just starting to churn out information and excitement for the 2016-17 season.

Christian Brothers Racing is among the first out of the gate, with news that they've inked a deal with Jacob Yurk to join Logan Christian as the two-racer snocross team.

Yurk, a scrappy and rising racer from Grand Blanc, Mich., will compete in the Pro Lite class.

Click to read the CBR release, and join me in welcoming Yurk to Team Arctic!

Nothing says "Outta my way" to brush, downfall, elephants or herds of wild stallions quite like the new Deluxe Front Brush Guard and Rear Bumper for Arctic Cat XR and Alterra ATVs.

These are two of an always expanding collection of accessories.

Click to read the descriptions.

Ouch, that's gotta hurt!

In the wake of a jury awarding Arctic Cat over $15 million against BRP for patent infringement, a federal court judge for the Southern District of Florida tripled the damages -- to the tune of $46.7 million.

The moral of the story: Mess with the shark, you're gonna get bit.

Click for more details.

Who knew that Tigershark still had teeth?

So can I get a hell-yeah!? How about a Montego, Barricuda, Daytona and Monte Carlo!?

Today’s celebration comes on the heels of a Florida jury siding with Arctic Cat that BRP (Sea-Doo) willfully infringed two Arctic Cat patents and awarding damages of approximately $15.5 million.

Click for the details.

One of the cool things about the Wildcat line of ROVs is that there are all kinds of Arctic Cat accessories that change the look and/or enhance the riding experience.

For example: the new Door Extensions for the Wildcat Sport and Trail.

Click to read more.

Cool! Arctic Cat rings the bell at the the Nasdaq MarketSite in Times Square, New York on Wed. morning. In honor of the occasion, Christopher Metz, Arctic Cat’s Chief Executive Officer, spoke about the company and brand.