Perhaps wishing it had been involved with a high-profile polar adventure like the Ralph Plaisted Expedition or Wild Bill Cooper's whopper, Arctic Cat produced a similar-themed TV spot for the 1972 season titled "Yukon Count on the Cat."

Doubtful there's someone else in the snowmobile industry with more years as a Service Technician than Arctic Cat's Dean Lawrenz.

Dean was nice enough to talk about some of his experiences in the 40-plus years he's worked at Arctic Cat.

Click to read the interview.

Arctic Cat has developed more than 50 custom accessories for the new Wildcat UTV, making customization ultra easy.

Here are a few of them.

I obtain an obscene number of photos throughout the days, weeks and months. Some I take myself, others I pilfer from the internets and many are graciously sent to me.

All have an Arctic Cat twist. So it's time once again to share them with you.

Click to see some randomness.

If I didn't know otherwise, this shot of Arctic Cat M sleds in a powder wonderland looks like it's somewhere in the North American Rocky Mountains. Perhaps near Cooke City or Revelstoke?

Wrong.

It was taken near Sapporo, on the Japanese island of Hokkaido.

Click to read about it.

Last month, Tim Lessard and Eric Hall tackled Cain’s Quest for the third time in their careers, finishing second overall in the 1,800-mile endurance race aboard modified 2012 Arctic Cat M800s.

Lessard was kind enough to be interviewed about their experience.

In addition to changes mentioned in the previous two posts, Arctic Cat has updated its 2013 M sleds with several noteworthy improvements.

Click to read about them.

Here are some additional updates to the 2013 line of Arctic Cat snowmobiles, focusing on 800-model electric start; wheel placement in F-model rear suspensions; the new "flat top" tunnel on ProCross machines; and gearing changes to XF models.

Click to read.

After his initial recovery from a lacerated kidney, Tucker Hibbert suffered some recovery-related set backs last week.

Click to read his press release.

Hoping and/or planning to join Bobby Flame on the Team Arctic snowmobile program next season?

CLICK HERE to jump to the official race team application.

Could this image represent the future of snowmobile engine design?

In the grand tradition of April Fools posts, read and decide for yourself.

For the third year in a row, Country Cat of Sauk Centre, Minn., earned the Arctic Cat Snowmobile Dealer of the Year award.

Click to read about it.

Yep, there were some first-year gremlins on 2012 Arctic Cat snowmobiles.

And yes, solutions are coming.

Here's the first of a few posts detailing changes for the 2013 models.

Kyle Tapio and the other Team Arctic hillclimbers delivered a stunning performance at the Jackson Hole Hillclimb World Championships, taking 10 victories including the ultimate King of Kings title.

Click to read the release.

The Christian Brothers Racing team traveled to Falun, Sweden, last weekend to compete in the Clash of Nations, an event that featured snocross and snowmobile freestyle.

Click to read about their success.

In honor of Team Arctic's Kyle Tapio winning the King of Kings title at the Jackson Hole World Championships of Hillclimbs, here's a blast-from-the-past commercial featuring another mountain-topper: the 1974 Arctic Cat Panther.

"We play to prove that you're never too old or not good enough to play for something special."

It was the Arctic Cat Hockey Cup extravaganza last week.

Click to read the story.

I spent the better part of last week at Arctic Cat in Thief River Falls.

Check out some of what's going on there.

Tucker Hibbert sustained internal injuries during a crash in the Pro Open final this past Saturday in Lake Geneva.

He's doing okay, but a lacerated kidney and other internal bruising have landed him in an ICU.

Click to read the press release.

“Should I get an F or and XF?”

It’s a common question, one I debated myself.

So a few weeks ago I spent several days riding Fs and XFs with this very question in mind.

Click to read what I learned.